Category

Marketing
Sending video in email is still a tricky business even though marketers have been trying since the late 1990s.
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Ever since social platforms became filled with promotional content and advertising, it's gotten even more challenging to reach and connect with your audience.
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Right now, human beings have an attention span that’s even shorter than a goldfish’s. For video, that means you often have just a few seconds to grab viewers’ attention and hold it.
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When implemented correctly, video can engage and educate customers, drive conversions, and more.
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In the fast-paced world we live in, it’s critical to find new, unique ways to make your product or service stand out in the crowd of marketers vying for your prospect’s attention.
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The single most important strategy in content marketing today is video. Whether it’s video on Facebook, Twitter, Snapchat or Youtube, the content you need to be thinking about creating and marketing on social for your business is video. Period.
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If video marketing is the future, then the future is here. You’re at the right place if you’ve been wondering whether it’s worth putting your mind and money into video marketing.
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Your brand evolves continually, and telling that story is important to keep your audience connected and bring in new viewers — which could eventually become loyal customers.
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Video is an effective form of communication that needs to be integrated into each & every aspect of you existing marketing efforts. – James Wedmore
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There’s no disputing it - it's clear that a significant portion of the population prefers to consume content via videos.
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